No B.S. Marketing To the Affluent: No Holds Barred Kick Butt Take No Prisoners Guide to Getting Really Rich

Kennedy explains how businesses small and large can adapt in the coming years by tapping into the affluent consumer segment — consumers with an unprecedented willingness to buy.

• Author
• Dan S. Kennedy

• Format
• paperback

• Pages
• 432

• Publisher
• Entrepreneur Press

• Language
• english

• ISBN
• 9781599181813

• Genres
• business, finance, entrepreneurship

• Release date
• 2008