Apple Confidential: The Real Story of Apple Computer, Inc.

Journalist Owen Linzmayer explores Apple's tumultuous history, from its legendary founding, through a series of disastrous executive decisions, to its recent return to profitability. Backed by exhaustive research, the book debunks many of the myths and half-truths surrounding Apple, the Macintosh, and its creators. Linzmayer looks into secret archives, interviews key players, and tells the real stories behind the hype.

• Author
• Owen W. Linzmayer

• Format
• paperback

• Pages
• 280

• Publisher
• No Starch Press

• Language
• english

• ISBN
• 9781886411289

• Genres
• apple, business, biography

• Release date
• 1999